

Spruce Up And Awaken!
Latent Authentic Clothing

Customer Satisfactory
— Thato Papier, one of our happy customers

About Us
Latent Authentic Clothing EST 2021
Latent Authentic Clothing© is a youth-based clothing line that originates from Phuthaditjhaba (Qwaqwa) which markets local brands and produces its own authentic clothing. Our main focus is to provide high quality clothing and developing other local brands simply because we believe in human unity. What makes us unique? We do not mainly focus on finances, we empower and encourage other local brands to pursue their dream of becoming stable fashion designers. Latent Authentic Clothing also provides a platform for upcoming influencers while being our faithful brand ambassador.

Contact Us
Open hours
Daily 08:00 AM — 6:00 PM